As an accomplished Human Resources Leader, Allessa has achieved success by effectively developing and executing HR strategies to enhance business performance. She specializes in leading organizational transformations, driving culture and employee engagement, and strategic planning & execution across large organizations. After 13 years and 10+ positions in the Healthcare industry, she transitioned to retail to pursue her passion for learning and building structure within new business functions.

With over 10 years of ecommerce experience, Anisa is passionate about the evolving digital landscape. A lifelong learner, she encourages her teams to adopt a growth mindset for continuous improvement, both in the onsite experience and in their own knowledge and skills. She optimizes the consumer journey with an iterative approach and is deeply committed to fostering team collaboration, development, innovation, and strategic growth.

Brandy is known for her empathetic, data-driven approach to enhancing the customer experience. Her 7-year career at Jenni Kayne began in retail management, where she quickly developed a passion for serving the brand's customers. This experience shaped the expertise that now informs the company's CX strategy. Brandy is inspired by her team and the customers she advocates for, believing agility and customer-centricity drive success in the evolving CX landscape.

Bryan oversees the end-to-end Supply Chain and Customer Service and strategically transformed the supply chain function, enabling the organization to leverage it as a strategic advantage during his first 2 years, supporting 68%+ annual growth. His 30+ years of Operations leadership experience includes roles at Coty, Avon, and Siemens. Bryan has resided in the San Francisco Bay area with his wife since 2016.

As Build-A-Bear's CTO, CPO, and CSO, Dara is a strategic technology leader with expertise in digital transformation, AI strategy, and technology infrastructure. She developed the T90 framework, a structured approach to business, technology, and associate transformation every 90 days. Dara's leadership aligns technology with business goals, driving innovation and a seamless omnichannel customer experience.

David has a growth-oriented approach and 30 years of experience in retail, manufacturing, entertainment and leisure industries. Specializing in ecommerce, he focuses technology teams on driving revenue growth and customer satisfaction. He is drawn to transformational initiatives that fundamentally improve measurable business outcomes and is passionate about building high-performing teams.

Jackie has extensive retail experience, ranging from store management and accounting to loss prevention and internal audit. As Director of Internal Audit, she manages fraud controls for ecommerce traffic, balancing a seamless shopping experience with robust fraud protection. Jackie also seeks to improve efficiency and sales across all business areas: in-store, ecommerce, and distribution.

Jason Paguandas brings over 20 years of payments and risk experience spanning a diverse set of industries including retail banking, merchant acquiring, technology and financial services. In his current role, he is the GM of Fiserv’s Security and Fraud division accountable for all product design, development and commercialization for its merchant acquiring business. Prior to Fiserv, he has also held senior roles at Visa, the Royal Bank of Canada, Interac and FICO. Jason also holds an MBA from the University of Toronto and a BBA from York University in Canada.

Jayson is a people-first, performance-oriented manager who transitioned from banking to tech 7 years ago. By day, he leads the North American Merchant Success team at Shopify, and by night, he shuttles his daughters to activities. A retired Minnesota Vikings podcaster and current Brazilian Jiu-Jitsu hobbyist, Jayson invites anyone in Ottawa, Ontario, Canada, to visit Eastside Jiu-Jitsu Club.

Kay is an accomplished Complaints and Fraud Manager with 12 years of extensive experience. Highly motivated, innovative, and transparent, she possesses admirable leadership, negotiation, and communication skills, enabling her to provide effective guidance and advice to both in-house and external parties. Kay is passionate and customer-focused about fraud prevention, demonstrating a tenacious approach to projects that consistently yields excellent results.

At Back Market, a leading marketplace for refurbished electronics, Laurène was promoted from an early-stage hire to lead a team managing pay-ins, seller payouts, and fraud and risk management. She has scaled Back Market's payment infrastructure to support its rapid growth and international expansion, using orchestration to implement smart transaction routing. She also serves on Signifyd‘s Global Product Advisory Board.

Lisa is a CX professional with 15+ years of experience, specializing in data-driven strategies that transform the customer journey. Her passion lies in harnessing technology to deliver premium shopping experiences, ensuring client satisfaction and loyalty.

An enthusiastic ecommerce leader with 20+ years of retail experience, Merri drives innovative solutions to maximize sales and efficiency across a multi-branded platform. With a strong understanding of traditional and digital retail, she fosters cross-functional collaboration to optimize the evolving consumer journey. Merri's analytical skills and drive for operational excellence empower data-driven decision-making and the development/implementation of scalable ecommerce strategies for long-term success.

Scott has been with Leslie's Pool Supplies since 2019 and has served as the VP of Ecommerce since 2022. In his role, Scott is responsible for driving profitable growth across Leslie's sites and mobile app with a sharp focus on customer experiences that make Leslie's the one stop for pool care solutions.

Sunny Thakkar is a Senior Director for Fraud, Disputes, and Authentication Products at Worldpay. He has been with Worldpay for over 7 years and brings over 15 years of experience in managing and enabling innovative B2C and B2B solutions, including solutions for both merchants and financial institutions. Sunny and his Product team are responsible for discovering, enabling, and supporting multiple innovative and impactful solutions at Worldpay designed to safeguard merchants from fraud and risk across the full payment lifecycle.

Tiago, a technology professional with 20 years' experience in ecommerce, B2C/B2B Sales, Digital Marketing, and Planning/Operations, currently leads D2C strategy and ecommerce at Lenovo Brazil. Passionate about people and Digital Transformation, he holds a Bachelor's degree in Business Administration and an MBA in Strategic & Economic Business Management. He is fluent in Portuguese (native) and English.