Case Study
Ferguson Home
Reducing fraud chargeback losses while increasing operational efficiencies
Challenge
Account takeover,Auth rate optimization,
Fraud management
Industry
Furniture & Home DecorProduct
Guaranteed Fraud ProtectionIntegration
Custom platformAbout Ferguson Home
and Signifyd
Ferguson Home has become a household name by providing its customers with the best selection, unmatched customer service and the easiest online shopping experience around. The leading merchant uses Signifyd to help manage its ecommerce business and protect its community.
Challenge
Long-term ecommerce growth goals were hindered by manual fraud review at Ferguson Home. Their fraud team found themselves playing whack-a-mole with various fraud-related problems as they tried to mitigate risk while preserving customer experience.
Solution
Ferguson Home chose Signifyd’s Guaranteed Fraud Protection to shift liability away from their business while approving more good orders and reducing fraud. With Signifyd delivering automated decisions backed by a full financial guarantee, Ferguson Home was able to seamlessly scale protection throughout the year and use staffing elsewhere to maximize the company’s potential. To optimize their authorization rates, they also moved from post-auth to pre-auth allowing them to weed out fraud before it was sent to the issuers.
Result
Through Signifyd’s seamless integration, Ferguson Home has now achieved a near perfect approval rate of 98.5% while paying $0 in fraud losses. With the move to pre-auth, they saved $12M in sales from improved auth-rate alone. No longer in the weeds of manual review, the Ferguson Home team can refocus their attention on the more complex and unique challenge of consumer abuse.
THE SIGNIFYD GUARANTEE
Every decision clear.
Every outcome guaranteed.
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