Case Study
Frank And Oak
Frank And Oak is on a mission to redesign the fashion industry
Challenge
Fraud & abuse chargebacks,Operational scalability
Industry
Apparel,Subscriptions
Product
Abuse Prevention,Fraud Protection
About Frank And Oak
and Signifyd
Frank And Oak’s apparel is made to last and ensure the environment and local communities are protected. Frank And Oak leverages Signifyd’s Commerce Protection Platform to prevent fraud and abuse, including INR chargebacks.
Frank And Oak has seen a great return on investment,” adds Hicham Ratnani, COO & co‑founder. “The chargebacks reversed or refunded easily nullify the cost of the platform and the added value we get from trends data and expert advice on revenue leakage throughout the funnel is invaluable for us.
COO & co‑founder, Frank And Oak
Challenge
Frank And Oak had difficulty manually identifying fraudulent or abusive orders. They were limited by relying solely on data from their own transactions. Striking a balance between security and convenience was challenging. Their CS team didn’t know where to start when it came to fighting chargebacks.
Solution
Frank And Oak replaced their simple scoring system with Signifyd’s Commerce Protection Platform. Signifyd’s guaranteed model would accept liability for all approved orders and automatically kick off the representment process when chargebacks appeared. Signifyd’s guarantee extended to cover all INR chargebacks.
Results
With Signifyd, Frank And Oak’s fraud chargeback rate hit an all-time low of .10%. Their approval rate rose above 99%. They avoided tens of thousands in chargebacks monthly. Signifyd also contested over 100 other chargebacks monthly – including “subscription canceled” – and won 53.3% of the time.
THE SIGNIFYD GUARANTEE
Every decision clear.
Every outcome guaranteed.
We back every decision with a financial guarantee, because 15 years of data and refinement means we're confident enough to stake money on it. When Signifyd approves an order, you can act on it. If we're wrong, we cover it.