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About the Virtual Conference

WBR eTail Virtual Summit & Expo

eTail, now in its 22nd year, is the leading omnichannel and online retail event for innovators in the industry. Executives come to this “interactive think tank” to network and idea-share around challenges and opportunities in the online space. Industry innovators from the most respected retailers offer insights and solutions for the industry's most pressing issues.

View the agenda.

Speaking Session: VIP Roundtable

June 29th at 3:10 pm -  3:50 pm EDT

The Power of 1st Impressions - as Ecommerce Reaches New Heights, Your Site Must Be Ready for a Wave of New Shoppers

  • What did that shift mean in 2020 and how are online retailers adapting in 2021?
  • The impact of a negative buying experience on customer lifetime value
  • The importance of looking beyond the buy button

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