Signifyd and Corra announce partnership to provide friction-free customer experience powered by guaranteed fraud protection

PALM SPRINGS, Calif.–(BUSINESS WIRE)–Signifyd, the world’s largest provider of guaranteed fraud protection, and Corra, a leading digital agency serving retailers on Magento Commerce and other top ecommerce platforms, today announced a strategic partnership at the eTail West conference. The combination provides Corra’s high-end enterprise retail clients with seamless access to full financial protection from fraud costs and the technology to cut operational spending.

“We’re pleased to add Corra to our roster of high-quality partners working to bring merchants the tools they need to be competitive in the age of Amazon”

The partnership brings together two of the leading innovators in the Magento Commerce ecosystem and provides ecommerce retailers with the expertise and support they need to succeed in an increasingly competitive business.

“In looking for a fraud solution worthy of our retail clients, we examined the full complement of guaranteed fraud protection players and found that Signifyd, far-and-away, met the needs of our clients,” said Martina England, Corra’s director of global strategic alliances. “Signifyd’s technology, domain expertise, vast and broad list of customers and proven track record convinced us that this was an enterprise-ready partner that can help us help our customers grow and succeed.”

Corra, a Magento Omnichannel Partner of the Year in 2016, has established itself as the premier agency designing and building ecommerce sites on Magento 2. Given that Signifyd, which won Magento Best New Technology Partner of the Year in 2016, is a core-bundled extension in Magento Commerce, its guaranteed fraud protection was a natural offering for Corra to add to its available resources.

“Both Corra and Signifyd have a long, proven track record of executing on the exact needs of our joint customers,” said Ryan Murden, head of business development for Magento Commerce. “We are pleased to see two leading experts in the Magento ecosystem join forces to help merchants protect their business and grow sales.”

The business case for the Signifyd-Corra pairing goes well beyond the companies’ mutual relationship with Magento. In the age of Amazon and with the realities of global marketplaces, ecommerce brands are looking to maximize revenue wherever possible, but not at the expense of customer experience. High-end retailers that leverage the partnership can expect the premium experience that clients of Corra have come to know, coupled with the guaranteed fraud protection powered by Signifyd.

“We’re pleased to add Corra to our roster of high-quality partners working to bring merchants the tools they need to be competitive in the age of Amazon,” said Lee Hadsock, Signifyd’s head of partnerships. “Corra embraces the same deep commitment to merchants that Signifyd does. We believe in doing what needs to be done to ensure that merchants are successful — and to provide fraud-protection services, technology and tools that mean they don’t have to be distracted by issues and operations that are outside the core of their businesses.”

Corra works with marquee fashion, beauty and lifestyle brands around the world, meaning its clients are moving into international markets and shipping high-quality and high-value merchandise. These retail leaders require dynamic fraud protection that has enterprise-scale performance and employs advanced machine learning to keep up with the constantly changing tactics of sophisticated fraudsters.

Elite retailers cannot afford to insult their customers by declining legitimate orders that the old orthodoxy might flag as a fraud risk. With Signifyd’s fraud-protection technology constantly learning from more than 5,000 merchants, its sophistication can tackle the false-decline challenge by approving legitimate orders that might be withheld on suspicion of fraud.

In addition, Signifyd backs its approvals with a 100 percent financial guarantee so merchants are made whole for any approved order that turns out to be fraudulent. Signifyd can make that promise because of its machine-learning fraud solution, which determines the legitimacy of orders in milliseconds by combining big data from merchant transactions and third-party providers with manual fraud reviews. The solution protects merchants from chargebacks while allowing them to ship more orders.