Case Study
Natural Baby Shower
One of the United Kingdom’s fastest-growing sellers of products for babies
Challenge
Fraud managementIndustry
BabyProduct
Guaranteed Fraud ProtectionIntegration
ShopifyAbout Natural Baby Shower
and Signifyd
Natural Baby Shower is one of the United Kingdom’s fastest-growing sellers of products for babies, toddlers and the caregivers who love them.
The team was amazing. You guys just get better and better each year. You guys are bringing out more technology; you have quarterly business meetings; you’re always reaching out to us and you understand the business.
Co-founder, Natural Baby Shower
Challenge
Natural Baby Shower’s torrid growth put increasing pressure on the manual review team working to detect fraud. The holiday season order spike convinced company leaders that the manual model was not sustainable.
Solution
Natural Baby Shower integrated Signifyd’s Guaranteed Fraud Protection, which automated its fraud review and provided the kind of scalability the fast-growing retailer needed.
Results
Natural Baby Shower’s customer service team no longer spends 15% of its time reviewing orders and the retailer’s order approval rate has increased to 99.6%.
THE SIGNIFYD GUARANTEE
Every decision clear.
Every outcome guaranteed.
We back every decision with a financial guarantee, because 15 years of data and refinement means we're confident enough to stake money on it. When Signifyd approves an order, you can act on it. If we're wrong, we cover it.