Cross‑border expansion

The New Silk Road

Cross‑border expansion

The New Silk Road

Cross‑border is no longer an afterthought

Cross-border shopping is very common today and savvy consumers use the internet to buy directly from merchants all over the world.
The cross-border online shopping global market had 130 million consumers spending $307 billion on overseas websites in 2018 and will be $627 billion by 2022.
Mobile shopping is also another big component & mobile cross-border purchases globally were $106 billion in 2018.

Don’t lose legitimate orders

Fraud is a real concern. But the fear of fraud causes retailers to overcorrect and turn away good orders.
For cross-border purchases, think of how orders coming from unfamiliar customers outside the merchant’s home country carry the fear of the unknown. But as it turns out, the percentage of fraud in domestic and cross-border orders is virtually the same.
Fear of fraud causes merchants to turn away 6.8 percent of cross-border orders, compared to 2.9 percent of domestic orders.

Ecommerce fraud loss rate

Domestic versus cross-border

Order reject rate

Domestic versus cross-border

*Cybersource 2017 fraud benchmark report

How Signifyd enables you to capture more

The Signifyd Commerce Network includes transactional and behavioral data from thousands of merchants shipping products into 100+ countries, as well as leading data service providers.

97% of transactions identified by one or more of these variables

Email coverage

IP coverage

Phone coverage

Address coverage

Device ID coverage

Knowing good customers = Fearless cross-border

Cuts takes on the world with Signifyd

For Cuts Clothing, Signifyd was the clear choice as they looked to scale. With Signifyd’s unparalleled merchant network, Cuts had the confidence needed for international expansion. In their first six months alone with Signifyd, Cuts quickly realized their growth potential as their approval rate skyrocketed to 99% and resulted in an ROI of 122%.