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About the On-Demand Webinar

The world is changing rapidly. Global shifts influence ecommerce shopping trends and habits. Without an agile cross-border strategy and a powerful retail platform, your international ecommerce plans don’t stand a chance in this increasingly tough market.

Customers spent $2.9 trillion on ecommerce purchases last year alone. That means the competition is fierce and there’s not much room for mistakes. Your global growth strategy should be focused on more than just capturing profits.

A good global go-to-market strategy includes a basic understanding of how business is done in your target markets. Start working on key success factors that make sense for different countries like cross-cultural marketing, payment systems, international shipping, fraud management and taxes and tariffs.

In this webinar, we’ll explore the immense opportunity of cross-border selling and talk about the challenges of going international, with advice on how to start selling in some key markets.

Watch this webinar to gain valuable insights into:

  • Why shoppers end a cross-border shopping journey without completing their purchase: 11 percent said it was because their preferred payment method wasn’t available
  • Why localizing your ecommerce website matters: 75 percent of Japanese consumers are unlikely to make a purchase from a website not in their language
  • How international politics impact your cross-border strategy: Safety regulations and other local laws may restrict or prohibit sales of your product
  • Why false declines are a bigger concern in cross-border ecommerce: Merchants turn away 6.8 percent of cross-border orders due to fear of fraud, compared to 2.9 percent of domestic orders

Speaker

Skye Spear

Vice President of Global Partnerships at Signifyd


Watch the Webinar On Demand